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The name Ally itself implies that these are creatures that like to work together, and their designs certainly reflect that, because most Allies come with an ability that gets better the more allies you have in play

The other ability provides some interesting options as well

For instance, Manglehorn or Blind Obedience means your opponents wont be able to use the Treasures that Descent creates until their own turn, leaving you with the advantage on your own turn

You can allow infinite landfall triggers with creatures that put lands from your hand onto the battlefield and cards that bounce lands when they enter the battlefield